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Our Story

Woodstone was founded in 2014 by two outdoors and watch enthusiasts. After having difficulties in finding accessories that represent our values, we have set out to design outdoor inspired, sustainably made, beautifully designed quality watches & accessories.

With an appreciation for nature and sustainable materials we have created a collection of premium, high-quality wooden watches and accessories that are not only wearable pieces of art but also environmentally friendly.

Our Mission

Make accessories with nature and mindfulness in mind

Technological developments brought many benefits to our civilization but also some negative side effects. Technology has penetrated every part of our lives. We unconsciously became addicted to our gadgets and constant dopamine and stimulation from our phones, smartwatches and social media accounts.

Technology and social media companies working hard at finding ways to keep us using their platforms as long as possible. There is an unseen battle online for our time and attention and their goal is to get us feel the need to check in constantly. The constant distraction of apps and smartphones, weakening our relationships to each other and destroys our ability to focus and critical thinking. We believe this affects our motivation to perform and reduces the quality of our life. It also increases mental health issues in society such as anxiety and depression and eventually causes low self-esteem in individuals. Our lives are slipping away from us when we are mindlessly waste time online.

We strongly believe that time spent in nature is one of the best way to getaway from this chaotic modern times and accomplish self-reflection and gaining clarity on our goals and direction in our life. We believe mastering our time is crucial in achieving true happiness in life.

Our mission is to remind our customers to make the most out of their precious time, be mindful where they spent their time and remind them to keep in touch with nature regularly in order to relax, discharge the stress of daily life, meditate and gain their focus and clarity back.

When we use traditional watches we can tell the time by simply looking at our wrist and have less chance to get distracted with our smartphone or smartwatch. We believe we don’t need anymore notification on our wrist that will keep distract us from important things in our life, which is being present and giving our precious attention to what really move us forward in our lives.

 

Vision for the future

Our vision is to keep designing accessories that remind our customers to spend their time well and to keep in touch with nature in order to achieve self-mastery. We want to create a community of mindful people who loves nature, values their time and purposeful living. We hope you join us in this movement.

We started with watches in pursuit of this vision and we branch out to other accessories. We want to be the destination for inspiring, timeless, quality and sustainably made products that are perfect addition to your outfits or thoughtful gifts for your loved ones.

 

Our Core Values

Good Design
Clean, minimalist, uncluttered, and eco-friendly designs. We want to show good design can be on point while making a difference in the world.

High Quality yet Affordable
We're affordable but we don't sacrifice on the quality of our products. Instead of going traditional retail model we offer our watches direct to our customers online, which result in high quality product at better prices.

Promote Mindfulness and Self-Mastery
We believe true happiness can only be achieved once we master our time. We want to create wearable accessories that remind our customers to make the best use of their time and promote mindfulness and positivity in their lives.

Sustainable
We want to design products in a way, which is most considerate of humanity and the environment. Using only sustainable and renewable materials our goal is to have minimum affect on the nature. We are determined to use only recyclable materials in our products and packaging.

For every purchase of our customers, we give back to the environment by planting a tree with our partner, Trees for the Future and make the world a little greener. To learn more about tree planting projects please click here.


Reviews ★

Let customers speak for us

610 reviews
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True to detail
Wood classic
Brilliant watch
My boyfriend loved it
Woodwatch